If you have a website or plan on starting one, there is a chance you are already familiar with the idea of Google SEO. No matter how much you work hard on your website, if it isn’t ranking on the first search result page, most people don’t even know your website exists.
The truth is approximately 60% of websites are developed and still haven’t been updated yet. Well, this isn’t what we say, but a recent study by blogger.com reveals it.
In the technology-driven world we live in today, having a website that is the center of the digital world is difficult. To help you with it, we have summed up everything you need to know about SEO.
What is SEO?
First things first, most people think of SEO as a magic ingredient for immediate success and profit. Well, this isn’t the case. The truth is, it all comes down to the fact that being consistent and using the right strategies is the key to being in the public eye.
Imagine you have launched a cookbook. You offer recipes including continental, Thai, and various cuisine on your website. With good SEO, a person searching a keyword like the “easy lasagna recipe” has had a better chance of finding your website- and therefore, your brand. Once they have clicked on the website, they can buy your books, learn recipes and even take paid cooking sessions from you.
That’s the power of SEO.
2 Reasons Your Website Needs SEO
Is it worth creating content and having no one see it? Why make all your hard work go in vain when you can smartly make content that reaches the right people?. Here are 2 reasons why your website needs SEO.
#1. Organic Search is the Primary Source of Generating Website Traffic
Consider this, nearly 45% of clicks go to the first ranking page, and the first ten listings get 75% of all clicks. If you want more people to find your website organically, then you need to do SEO the right way to be among those top five positions.
One of the most important functions of SEO is visibility. The higher you rank on the search engine result page, the more people see your website and click through it.
4 Ways to Optimize Your Website By SEO for web design
When you hear SEO, the first thing that might have popped into your mind is “words”. However, the search engine isn’t only about scanning for words. It’s about assessing your website design as well. A website with new, rich, and relevant content has better page rankings. Here we have rounded up five ways on how to optimize your website by SEO for web design.
#1. Use heading tags
Breaking up your website content is a smart way of analyzing the content. Not only does it make the content readable, but short paragraphs also boost your SEO.
#2. Make Mobile Friendly Websites
The search engine ranks mobile-friendly sites better. Most people use Google on mobile phones and so, websites that offer a better mobile-friendly experience have more views. It’s always best to create a mobile version of your website to load it on smartphones.
#3. The power of Metadata
As they say, the first impression is the last impression. Metadata is a higher part when optimizing your website for Google SEO. The title metadata is responsible for the page titles displayed on top of google search. It this important you use well-thought keyword phrases and add relevant information to reach your target audience.
#4. Link to other sites
Linking your website with other content-rich web pages improves search engine optimization. Improve your credibility by adding relevant links within the content. One mistake most web designers do is while they create the website, they use terms like click here. Whereas, the search engine has no value to click here beyond the URL. Instead, using the name of the destination improves search engine rankings and adds value to your readers.
To Sum It Up
To sum it up, most people think of SEO as too technical. However, SEO is not rocket science. Just by having the right strategies and plan from effective teams like Digital8 Web & App Design, you can rank on top of google searches.
To help you out with this, Digital8 Web and App Design helps your online presence organically. All you need to do is schedule an SEO consultation and get an idea of the best SEO strategy for you. The highly qualified tech team offers website development, app development, copywriting and content services, and more.
Additionally, another platform, Noria Digital is an SEO agency based in Thailand. Enhancing your public presence, the SEO agency provides link buildings services, on-page SEO, managed SEO services, and much more. If you are looking for an efficient web designer and effective agency, reach out to us today.
Delan Cooper is a writer with years of experience in marketing communication. He enjoys meeting new people and reading more books to get inspired for his own book. Connect with him on Twitter.